Help patients find your clinic, and trust it
Local search, careful advertising and a website that makes booking easy, all within the rules that apply to health.
What makes marketing a clinic difficult
Health is personal, and both patients and regulators expect care in how you show up online.
Patients cannot find you nearby
When people search for treatment in your area, other clinics take the first enquiries.
Visitors leave without booking
The website does not make it clear what you offer, what it costs or how to get an appointment.
Uncertainty about privacy rules
GDPR and health legislation make many clinics hold back on tracking and advertising altogether.
Reviews nobody answers
Negative reviews stay unanswered, and there is no routine for asking satisfied patients for feedback.
An outdated website
It looks dated, works poorly on a phone and has no online booking.
No view of where patients come from
Without measurement, nobody knows which channels bring new patients.
What we do for clinics and practices
We keep the work factual and calm, and we set up measurement that respects patient privacy.
Local search for clinics
A complete Google profile and local SEO pages that answer what patients search for in your area.
- Google Business Profile
- Treatment and area pages
- Structured data for health
Search ads within the rules
Search ads for the treatments you offer, written to fit Google’s health policies and local advertising rules.
- Search campaigns by treatment
- Local targeting
- Policy-compliant ad copy
Reviews and reputation
A routine for collecting feedback from patients and replying to every review.
- Review requests
- Reply guidelines
- Monitoring
Privacy-friendly analytics
Measurement set up so no health information leaves your systems.
- Server-side tracking
- Consent management
- Anonymised reporting
A website that makes booking easy
A website with clear pages for each treatment, accessible design and online booking.
- Mobile-first design
- Booking integration
- Accessibility (WCAG)
What we report on
Anonymised numbers that show whether the marketing brings new patients. We publish case studies when a client agrees to share theirs.
- Bookings and enquiries by channel
- Calls from Google and the website
- Visibility in local search for each treatment
- New reviews and average rating
- Cost per booking from ads
- Share of visitors who start a booking
Can you help us stay within GDPR?
Yes. We set up tracking and analytics in line with GDPR and health legislation, using server-side tracking and anonymised data where required.
What does healthcare marketing with you cost?
It depends on the services, scope and competition in your area. After a free review you get a fixed monthly price. The quote is in euros, and you see it in writing before anything starts.
How soon will we see results?
Google Ads works from the first week. Local SEO usually takes two to four months. Reputation work is continuous, and the effect is usually visible within one to two months.
Which kinds of providers do you work with?
Dentists, physiotherapists, psychologists, private clinics and other healthcare providers. A clinic is also a local business, so much of what we describe for local businesses applies here too.
Can you connect our booking system?
Yes. We integrate with most booking systems, and can build a custom solution through our web development work where needed.
Make it easier for patients to choose you
A free review of your local visibility, website and booking flow, with clear next steps.